"Reach over 350 million active users on Facebook. Learn how to connect your business with real customers through Facebook... read more
Loyalty Programs: the importance of redemption
Not too long ago one of the people I follow on twitter posed the rhetorical question; ‘when is the last time your loyalty... read more
The real challenge in listening to your customers
The great challenge for contemporary marketing is summed up very nicely in... read more
"The level of engagement with our online Burger Club has surprised us. Members and, in particular, our advocates have proved to be a source of consumer insight that we hope to develop further."
Jim Wilson, National Marketing Director Hungry Jacks Australia
